Yello Brand Guide: The power of unbranding in a branded world
Plus: Banksy's "Blind Patriot"
Welcome to Yello Brand Guide, a monthly newsletter from Yello author Hunter Schwarz exclusively for Yello subscribers.
Editorial:
Hey, it’s Hunter. When Pantone named the white Cloud Dancer its 2026 Color of the Year, critics thought the color authority had finally run out of ideas. Actually, they’re just now catching up.
Some of the design projects I’ve …