Yello by Hunter Schwarz

Yello by Hunter Schwarz

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Yello by Hunter Schwarz
Yello by Hunter Schwarz
Why I think it's time to rethink what constitutes "good" and "bad" design
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Why I think it's time to rethink what constitutes "good" and "bad" design

The more interesting question to ask is what is it trying to communicate and most importantly, is it honest?

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Hunter Schwarz
Aug 17, 2022
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Yello by Hunter Schwarz
Yello by Hunter Schwarz
Why I think it's time to rethink what constitutes "good" and "bad" design
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A.I.-generated images for the prompt “millennial direct-to-consumer brand.” Credit: via DALL-E

If a work of graphic design racks up thousands of likes on Instagram, is it actually good, or has the algorithm just convinced us it’s good?

I’ve been thinking a lot about “good” vs. “bad” design since talking with Elon University assistant professor of communic…

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